Sales Manager CV Example

Sealing deals, but your CV isn't closing the gap? Check out this Sales Manager CV example, tailored with Wozber free CV builder. Discover how to emphasize your leadership flair and sales strategy to resonate with job specifics, positioning your professional journey for a sales surge ahead!

Edit Example
Free and no registration required.
Sales Manager CV Example
Edit Example
Free and no registration required.

How to write a Sales Manager CV?

Welcome, aspiring Sales Manager! In the competitive world of sales where results speak louder than words, your CV is your front-line salesperson. It's time to ensure your CV sells your skills as proficiently as you close deals. With Wozber's free CV builder at your side, your journey to creating an ATS-compliant CV that lands you the Sales Manager position begins here. Get ready to tailor your CV with precision, reflecting the job's intricacies and showcasing your sales leadership prowess.

Personal Details

First impressions are critical, especially in sales. The Personal Details section of your CV is no exception. Consider this your opportunity to engage and captivate. Let's break down how to make this section as compelling as possible, directly speaking to the heart of the Sales Manager role.

Marilyn Haag
Sales Manager
(555) 123-4567
New York City, NY

1. Stand Out With Your Name

Your name is your headline. Ensure it grabs attention by using a clean, professional font that's slightly larger than the rest of your text. Think of it as the logo for the brand of "You."

2. Job Title Precision

Directly below your name, align yourself with the role by specifying "Sales Manager." This not only shows a clear intent but also aligns your brand with the employer's needs, demonstrating an immediate fit.

3. Essential Contact Info

Share your professional email address and most accessible phone number, meticulously double-checking for accuracy. A typo here is akin to an unreturned phone call in sales - a missed opportunity.

4. Location Matters

The role demands a presence in New York City, NY. Confirming your ability to meet this criterion or your willingness to relocate without prompting reassures the employer of your commitment and readiness.

5. Digital Professionalism

If applicable, link a well-curated LinkedIn profile. This acts as an extended pitch, providing deeper insights into your professional journey. Be sure it's polished and mirrors your CV's information.


Perfecting the Personal Details section sets a strong, professional tone for your CV. It's your first handshake, digitally speaking. Ensure it's firm, confident, and unmistakably aligned with the Sales Manager role you're aiming for.

Create a standout Sales Manager CV
Free and no registration required.


The battleground of your CV, the Experience section, is where you prove your sales leadership prowess. Drawing directly from the job description, let's delve into how to articulate your career wins to resonate strongly with the Sales Manager position.

Sales Manager
01/2019 - Present
ABC Corp
  • Developed and implemented sales strategies that drove a 20% business growth year‑over‑year.
  • Led a nationwide sales team of 50+ members, achieving 105% of the annual sales targets consistently.
  • Analyzed sales data and identified a 15% increase in performance trends, leading to strategic decisions that capitalized on market opportunities.
  • Fostered and maintained partnerships with top 10 key customers, resulting in a 25% increase in repeat business.
  • Provided senior management with monthly sales performance, forecast, and activity reports, offering actionable insights for continuous improvement.
Assistant Sales Manager
06/2016 - 01/2019
XYZ Inc.
  • Assisted in the creation of sales campaigns that boosted sales by 15% in the first quarter.
  • Trained and mentored a team of 20 sales representatives, improving their closing rates by 10%.
  • Leveraged CRM software to track and analyze sales activities, leading to a more streamlined sales process.
  • Collaborated with the marketing team to develop promotional materials, which increased lead generation by 20%.
  • Participated in annual trade shows, securing an average of 30 new partnerships each year.

1. Break Down and Match

Start by dissecting the job requirements. For instance, the description asks for someone who can "Develop and implement effective sales strategies." Align your experience by highlighting when you've successfully led strategy development, driving significant business growth.

2. Role and Company Clarity

List each position clearly, starting with your most recent. Ensure the company name, your job title, and the time period are unmistakably clear. This transparency is the foundation of trust - a key sales principle.

3. Highlight Your Wins

Describe achievements that mirror the job requirements using action-driven language. For example, "Led a nationwide sales team of 50+ members, achieving 105% of the annual sales target." This demonstrates not only leadership but quantifiable success.

4. Quantify Success

Wherever possible, use numbers to measure your achievements. Sales is a numbers game, and quantitative evidence of your impact makes for compelling reading.

5. Relevant Expertise Only

Keep your focus laser-sharp. If an experience doesn't directly relate to the Sales Manager role or the skills required, it's merely taking up valuable space. Be strategic about the experiences you choose to highlight.


Think of the Experience section as your professional sales pitch. Each bullet point is an opportunity to showcase your ability to lead and excel in a Sales Manager role. Gear every word towards proving you're not just a candidate but the candidate.


Education can sometimes be the tiebreaker in a close race. Let's polish this section to subtly spotlight your eligibility for the Sales Manager position, emphasizing both the completion of relevant studies and your commitment to continuous learning.

Bachelor of Science, Business Administration
Harvard University

1. Align With Requirements

The job description calls for a "Bachelor's degree in Business Administration, Marketing, or a related field." Ensure your education aligns perfectly, listing your degree explicitly to match this requirement.

2. Simple Structure

Maintain clarity with a straightforward structure: Degree, Field of Study, Institution, and Graduation Date. This makes it easy for the ATS and the hiring manager to quickly confirm your qualifications.

3. Degree Specificity

For this Sales Manager role, highlight your Bachelor of Science in Business Administration. This directly responds to the specified need, reinforcing your candidacy's relevance.

4. Coursework Relevance (When Necessary)

While not required for seasoned professionals, newer entrants to the sales field might benefit from detailing relevant coursework or projects that demonstrate applicable skills or knowledge.

5. Additional Achievements

Should you have any notable educational accolades or extracurricular involvements that amplify your leadership or sales acumen, this is the place to share them, adding another layer to your qualifications.


Beyond mere qualifications, your education section can further assert your suitability and preparedness for the Sales Manager role. It's another step in building the narrative that you are the candidate they seek.

Build a winning Sales Manager CV
Land your dream job in style with Wozber's free CV builder.


In the rapidly evolving sales landscape, staying ahead means continuously honing your skills. Certificates are solid proof of this commitment. Let's align your certifications with the Sales Manager role, making every entry count.

Certified Sales Leadership Professional (CSLP)
Sales Management Association
2020 - Present

1. Job Relevance

While the job description may not explicitly demand certifications, selecting those that demonstrate leadership or sales prowess, like Certified Sales Leadership Professional (CSLP), immediately distinguishes you.

2. Selective Listing

Focus on certifications that elevate your candidacy for the Sales Manager position. The goal is to showcase depth and commitment in areas directly relevant to the role.

3. Date Transparency

Including the date of certification is crucial, especially for recent achievements, illustrating your ongoing commitment to professional growth.

4. Stay Progressive

The sales world doesn't stand still, and neither should you. Constantly upgrading your skills through relevant certifications not only boosts your CV but empowers your leadership and sales strategies.


Your certificates are more than just accolades; they are tangible evidence of your commitment to excellence in sales leadership. Select and present them wisely, and they will serve as powerful allies in your quest for the Sales Manager position.


In sales, your skills are your most prized inventory. The Skills section of your CV is where you get to showcase the tools of your trade that make you the ideal candidate for the Sales Manager position. Let's ensure it speaks volumes in succinct, compelling terms.

CRM software
Business Development
Microsoft Office Suite
Analytical skills
Strategic Planning
Market Research
Team Management

1. Extract From the Job Description

Scrutinize the job description for both stated and implied skills. For instance, "strong analytical, communication, and negotiation skills" are non-negotiable for a Sales Manager—with these, you're speaking the employer's language.

2. Curate and Match

Select skills that directly align with the job's demands—preferably those you excel in. This ensures your CV is not just a list but a targeted presentation of your competence.

3. Neat and Focused

Resist the temptation to overload this section. Prioritize skills that truly matter for the role, ensuring each one supports your candidacy as a Sales Manager uniquely and emphatically.


Approach your skills section as a highlight reel, featuring only the most impactful and relevant talents. It's your chance to persuade the hiring manager that you possess not just the skills necessary for success but the exact skills necessary for success in their specific role.


In a global sales environment, the ability to communicate across cultures can be your trump card. While the Sales Manager role emphasizes English fluency, showcasing additional language skills can amplify your appeal, especially in diverse markets or teams.


1. Confirm Requirements

Start with the specified need: "English fluency is a core competency." This is your baseline. Ensuring your CV reflects this competency is paramount.

2. Prioritize Listed Languages

Clearly label your proficiency in English as "Native" or "Fluent," directly meeting the job's critical requirement. This straightforward confirmation can significantly bolster your candidacy.

3. Showcase Additional Languages

Other languages you speak fluently can position you as a candidate with broader communicative reach and cultural sensitivity—valuable assets in any sales role.

4. Honest Proficiency Levels

Be transparent about your language skills, using terms like "Intermediate" or "Basic" where applicable. Overstating proficiency can lead to complications down the line.

5. The Role's Global Scope

For positions with an international aspect or diverse teams, your multilingual abilities can set you apart, demonstrating a capacity for wider engagement and understanding.


In the global marketplace, your language skills are not just personal assets but strategic tools. Showcase them—particularly your English fluency—as integral elements of your professional toolkit in pursuit of the Sales Manager position.


Your Summary is essentially your "Why hire me?" elevator pitch. It's a crucial opportunity to encapsulate your expertise, charisma, and unique value proposition all within a few compelling sentences. Capture the essence of your candidacy for the Sales Manager position here.

Sales Manager with over 7 years of experience, adept in driving business growth, leading sales teams, and strategic planning. Known for fostering key customer relationships and achieving consistent sales targets. Proficient in analyzing sales data, offering actionable insights, and ensuring consistent brand messaging.

1. Digest the Job Essence

Begin by fully understanding the job requirements and how your background makes you the perfect fit. Reflect on your achievements through the lens of the job's demands.

2. Lead With a Strong Intro

Open with a powerful statement about your professional identity. For example, "Sales Manager with over 7 years of experience" immediately positions you as experienced and qualified.

3. Address Key Competencies

Highlight your alignment with the job's core demands, such as your demonstrated ability to "drive business growth" and lead teams to "achieve sales targets." These phrases resonate directly with the job description.

4. Keep It Crisp

This is the moment to be impactful—not exhaustive. Aim for a concise summary that piques interest and invites a deeper dive into your CV.


Your summary isn't just an introduction—it's a promise of value. Craft it with the care and precision of a closing pitch, ensuring it underscores your suitability for the Sales Manager role while inviting the reader to learn more about you.

Launching Your Sales Manager Journey

Armed with these insights and wielding Wozber's free CV builder, including its ATS-friendly CV templates and ATS CV scanner for optimisation, you're set to craft a CV that not only meets the criteria but surpasses expectations. Your CV is your sales pitch. Make it count, and let it pave the way to your next big sales leadership opportunity. The stage is yours—time to shine!

Tailor an exceptional Sales Manager CV
Choose this Sales Manager CV template and get started now for free!
Sales Manager CV Example
Sales Manager @ Your Dream Company
  • Bachelor's degree in Business Administration, Marketing, or a related field.
  • Minimum of 5 years of sales experience, with at least 2 years in a managerial role.
  • Proven track record of achieving sales targets and driving sales growth in a business.
  • Strong analytical, communication, and negotiation skills.
  • Familiarity with CRM software and Microsoft Office Suite.
  • English fluency is a core competency for this position.
  • Must be located in or willing to relocate to New York City, NY.
  • Develop and implement effective sales strategies to drive business growth.
  • Lead nationwide sales team members to achieve sales targets.
  • Analyze data to identify sales performance trends and forecast potential sales opportunities.
  • Establish and foster partnerships and relationships with key customers.
  • Provide timely feedback to the senior management regarding performance, forecast, and sales activity reports.
Job Description Example

Use Wozber and land your dream job

Create CV
No registration required
Modern resume example for Graphic Designer position
Modern resume example for Front Office Receptionist position
Modern resume example for Human Resources Manager position